A Dream is Born

Soihciro Honda was a mad scientist, in fact, that he wasn’t very good at marketing or selling his products. His forte was in the workshop, devising engines and getting his hands dirty. It wasn’t until Honda met Takeo Fujisawa, the genius salesman who would become Managing Director. Fujisawa was the yin to Honda’s yang, someone with the gift of gab and the desire to nurture the growth of something great. The two became the best of friends, some would say they were like brothers. Fujisawa’s arrival allowed Honda to concentrate on what he did best, and together they took Honda from a small motorcycle mill in rural Japan to a globally respected manufacturer.