Barbie with Autism – Marketing or Inclusion?
EpisodeS5E3911 min2026-04-02

The World in Images

Barbie with Autism – Marketing or Inclusion?

On TikTok, a girl unboxes her first "autistic" Barbie from Mattel. The doll is designed for social media and fits into the company's inclusive marketing strategy. But what does the product say about the current portrayal of this developmental disorder?

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